Why You do NOT Deserve to be the TIME Magazine Person of the Year

· Mike Roberto  · 6 min read

A rant about Time Magazine's lazy decision in naming 'YOU' the Person of the Year, and an eerily insightful prediction of the housing crash. In retrospect, it should have been the YouTube founders.

Warning: This op-ed is extremely American-centric, since it’s where I live and what I know. I know that the Person of the Year can be from anywhere (or even a non-human), but I'm focusing on America. Feel free to add comments or write your own if you can do better.

In what could be the greatest literary cop-out of this young century, TIME Magazine has surprised the world and selected YOU to be their annual "Person of the Year". That’s right, they chose you.

Now, I know that 2006 has been quite an abysmal year as far as world news goes, and the primary choices were bleak at best... but YOU? ME?!

TIME’s article is well-written, inspiring, and thought-provoking. But it’s also dead wrong. Here’s why:

Social Media - Few working for all

For starters, a PEW report linked from states that only about 8% of people blog. While that's not a bad number, but it's certainly not enough to warrant any awards. And I seriously question the number of those blogs that are frequently updated.

If that's not enough data, then look at this: the Top 100 Digg Users Control 56% of Digg's Homepage Content. For those of you who don’t know, Digg.com is a community-based website that focuses primarily on technology and allows users to submit articles and digg, or vote, the popular ones to the front page.

Similarly, you can check out The Importance of 10% - the 1:10:89 rule:

The 1% rule for social media, which says that for any group of 100 people, there will be 1 person that actually creates content, 10 people that interact with the content, and 89 that just view the content. This is also called the 1:10:89 Rule.

Those numbers might be a bit off, but you get the point: few do the work for many. The same goes for Wikipedia. See the article on Pareto Principle, and offending links therein.

And then, of course, there's YouTube. The site whose success is almost entirely due to copyrighted Comedy Central clips and idiots setting themselves on fire and the like. How many of YOU have actually posted a video on YouTube though?

And for those of you that have posted something to YouTube, such as these girls in the hugely popular Hey Clip (which I can't bring myself to watch more than 12 seconds of), good work – you just made someone else a boatload of money, courtesy of Google’s speculative investors. Why do you deserve an award for that?

So relatively few of you blog, submit articles to wikipedia, post videos on YouTube, or do anything collaborative on the Internet besides waste your time on MySpace (I’m not without guilt on this one). TIME has it all wrong.

I'm just getting started...

But now you got me mad. Let's take a look at how badly you're screwing things up:

Wishire 5000 Through 2006

And despite this bad news, what did you do? You ran the stock market up to an all-time high this year. Shown to the side is the Wilshire 5000 Index, an all-around market indicator. Go ahead and check out any other indicator and you’ll see the same thing – you have driven the stock market to its highest points.

US Dollar through 2006

Now excuse me for my bearishness, but am I the only one that doesn’t think that the US economy is at an all-time best? Trade deficits are astronomical (admittedly no thanks to my Acura purchase), the dollar is steadily losing its value, inflation is NOT under control, we still have practically no control over the most important thing to our economy (oil), and everybody’s collectively in debt. In the meantime, our “conservative” government went and spent more money than any other administration in history.

I hope I’m wrong, but I just don’t feel like investing at this “high” right now.

I’m not done yet...

  • Nearly a quarter of you still smoke...

  • 32.2% of you are obese....

  • ...while anywhere from 57 to 62% of you think that me and my tax money should pick up the tab when you get sick from it all

  • In the meantime, over half of you STILL don’t vote... despite all of those political YouTube videos you kids watched.

And then there’s entertainment...

  • You have made Paris Hilton ridiculously famous for reasons I can’t fathom.

  • You have made it impossible for me to go grocery shopping without seeing magazines that ALL feature either Brad Pitt, Jennifer Aniston, and/or Jessica Simpson on the cover

  • You paid tens of billions of dollars for one of the absolute worst movie years I can remember

  • 59% of you still use an inferior web browser (that number is even higher in the US) – possibly the single most exploited and costly piece of software in the history of computing.

  • And, of all offenses, NICKELBACK is in the top 3 album sales of 2006. Are you people serious?

America, I really do love you. The fact that I am writing this (and that I can write this) proves that. But boy are you giving me the fits lately.

You need accountability. You need responsibility. Stop spending money that you don’t have, stop eating food you don’t need, and stop obsessing with Nicole Richie.

And stop pretending that you deserve to be the Person of the Year. Because you don’t.

2006 will go down as a horribly delusional year, and the only thing that’s worse is the aftermath that we'll have to deal with in 2007.


Archived Comments

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Mark Kaschner

This blog made my day!

Lon

DAMNIT! WHY DON'T TABS WORK ON THIS PAGE? The blog however is just classic!

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